The Itch dance style is a simple and modern dance in New York City. It
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Brand first began playing drums at age ten, and followed his father, a traveling salesman, in his teens. Brand moved to Sydney in 1997 and released his first album, a self-titled effort, on Flying Nun Records the next year. The record was awarded three CMAA awards after being nominated in five categories. In 2003 he began recording for Compass Records; 2003's Built for Speed was certified gold in Australia, and Get Loud debuted at #2 on the Australian country charts and #16 on the national ARIA charts in 2004. He featured and won the 2009 Australian Dancing with the Stars competition.